Everyone loves a good challenge, right?
Well before we all agree to that, let me back up for a moment.
The terms “Thought Leadership” and “Social Selling” get thrown around A LOT on social media and in boardrooms…along with other catchy biz terms like ‘customer journey’ and ‘collaboration’.
Around every corner, there is yet another damn article on Thought Leadership or Social Selling.
And I have read most (if not all) of them….
With regard to the articles, do you know what the missing components are??
- First, no one breaks down the HOW. The nitty-gritty on the HOW to know you are successful with Social Selling and Thought Leadership. It’s not just posting content or guest blogging or throwing in hashtags and @ mentions. It’s not just sharing your corporate announcements on your personal profile. It’s not just getting likes and followers.
Yes, those are small parts to the overall plan, but you can do all the above and you know what happens? Nothing. Those actions might make you feel like a success, but you know what, none of it will move the revenue needle.
- Second, the other glaring missing component is the measurement of success. How the hell do we know when we have arrived? What is the ROI of a Thought Leader? What is the exact benchmark of Social Selling? Does Mr. Thought Leader marry Miss Social Selling or are they at odds with one another?
I looked. I read. I researched. And came up with nada. Nothing. Zilch. A few articles get ever so close to really giving you the answers but stopped just shy of revealing anything substantial. WTF?
So out of frustration, I am taking action and filling in the knowledge gaps and finally teaching you the HOW to implement a plan that gets results plus sharing the measurement calculation that will prove you very own TL and SS return.
That’s why I have put together the “Build & Monetize Your Thought Leadership Platform” 5-Day Challenge”.
The 5-day journey will take you through a “Thought Leadership with Social Selling” transformation.
I live the HOW. I built a business around the HOW (by accident actually, but that is another story). Trust me. I know this stuff. Having witnessed the success and failures of many before you, I will guide you through it all.
A few of the 5-day challenge components include:
- The Exact Steps to Building a System to Continually Deliver 30% More Opportunities Each Freaking Month (yes it’s true)
- Defining True Thought Leadership (really) and how to measure the ROI. No one tells you how to measure this.
- Overcoming the Myths Of Social Selling, Thought Leadership & What Not to Do On LinkedIn
- How to Your Beat Your Competition by Understanding The Paradign Shift of Modern Day Selling
- Emerge as a real “Social CEO”, impacting every stage of the Sales Funnel
- Learn How to Define (and find) Your Exact Target Niche
- Realize the Psychology behind Deconstructing Your Profile.
- Leverage a Step By Step Guide to Building your brand in Content & LinkedIn Groups
- Putting It All Together & Building a System.
Serious willing-to-roll-up-your-sleeves leaders only, please. Why?
Because there will be actionable steps (aka homework) to take. I will not be just telling you the WHAT and WHY of the process, I will be teaching you the HOW. No magic dust here. You will have to put in the work.
See you on the inside of the “Build & Monetize Your Thought Leadership Platform” 5-Day Challenge!